The Growth Architect Behind FeelsBrandNew

Pawan Dhera

Director – FeelsBrandNew | Digital Growth Strategist | Premium Brand Builder

FeelsBrandNew is not just a marketplace — it is a movement redefining how aspirational India experiences premium technology. Driving this movement is Pawan Dhera, the growth architect and entrepreneurial force behind the brand’s scale, positioning and customer experience design.

With a foundation in Electronics & Telecommunication Engineering and an MBA in Marketing & Finance, Pawan brings a rare blend of technology understanding and business strategy. Before founding FeelsBrandNew, he spent over a decade building and scaling digital ecosystems for 100+ brands across India, UK, UAE, Southeast Asia, Canada and Europe — delivering measurable revenue growth through his award-winning performance marketing agency TG Connect (Best Performance Marketing Agency of the Year – 2024).

At FeelsBrandNew, Pawan designs:

  • Customer trust journeys
  • Brand experience architecture
  • Conversion-driven product presentation
  • Market expansion strategy
  • Growth and revenue systems
His philosophy is simple:

“Luxury is not how it looks in photos — it is how it performs in your hands.”

Together with Dr. Murtaza Adenwala’s cyber-trust and legal architecture, Pawan ensures FeelsBrandNew becomes India’s most trusted and aspirational destination for Certified Smart Luxury.

Not new. Just feels brand new.