The Growth Architect Behind FeelsBrandNew
Pawan Dhera
Co-Founder & Director – FeelsBrandNew | Digital Growth Strategist | Premium Brand Builder
FeelsBrandNew is not just a marketplace — it is a movement redefining how aspirational India experiences premium technology.
Driving this movement is Pawan Dhera, the growth architect and entrepreneurial force behind the brand’s scale, positioning and customer experience design.
With a foundation in Electronics & Telecommunication Engineering and an MBA in Marketing & Finance, Pawan brings a rare blend of technology understanding and business
strategy. Before founding FeelsBrandNew, he spent over a decade building and scaling digital ecosystems for 100+ brands across India, UK, UAE, Southeast Asia, Canada and Europe — delivering measurable revenue growth through his award-winning performance marketing agency TG Connect (Best Performance Marketing Agency of the Year – 2024).
At FeelsBrandNew, Pawan designs:
• Customer trust journeys
• Brand experience architecture
• Conversion-driven product presentation
• Market expansion strategy
• Growth and revenue systems
His philosophy is simple:
“Luxury is not how it looks in photos — it is how it performs in your hands.”
Together with Dr. Murtaza Adenwala’s cyber-trust and legal architecture, Pawan ensures FeelsBrandNew becomes
India’s most trusted and aspirational destination for Certified Smart Luxury.
Not new. Just feels brand new.